Content Writer

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SUMMARY:

Gohan Concepts is a lean, but fast growing Strategic Branding and Digital Marketing consultancy focused on brand building and superior design solutions. We are Inbound Methodology evangelists. Our clients hire us to create and execute beautiful and insightful campaigns that deliver business results across all stages of the customer lifecycle. 

As a Content Writer, you will be responsible for creating both long-form content (articles, blogs, features, etc.) and short, compelling copy (headlines, captions, in-art copy, etc.) for all our campaigns. You must possess a writing style that is fresh, engaging, and adaptable to the brands we manage. This position offers opportunities for growth in the field of digital marketing.

What exciting things will I be doing? 

  • Quickly learn and adopt Gohan Concepts values, internal processes, weekly cadence, etc.

  • Familiarize yourself with the client’s product, target audience, and competitive activity in the market.

  • Help brainstorm concepts for our marketing campaigns

  • Write search-engine optimized articles

  • Create content marketing plans and campaigns to drive leads and subscribers

  • Regularly produce various content types for digital platforms, including email, social, paid ads, blogs, and white papers. 

  • Apply SEO best practices to generate and drive traffic to our websites

  • Analyze content marketing metrics and make changes when needed

  • Review and edit both long-form and short-form written content submitted by junior copywriters, freelancers, and staff. 

  • Research industry-related topics

  • Prepare briefs and manage workflow for freelancer content writing


Am I ready for this career? 

  • A completed Bachelor’s degree in English, Journalism, or any Communications-related degree

  • Exceptional writing skills, as well as the ability to communicate and collaborate effectively

  • Knowledge of digital marketing tactics, including SEO, social media, email marketing, and web analytics

  • Able to work under pressure  and manage workloads effectively

  • Experience in writing for B2B and B2C audience

  • Experience in using WordPress, Squarespace, and Hubspot is preferred

How can I stand out from other applicants? 

  • Familiarity with HubSpot and/or Inbound Marketing

  • Outgoing personality;  Comfortable and professional when working with clients face-to-face, on the phone, and in written communication

  • Strong focus on continuous improvement and personal development

Think you got talent?

Email your resume to igottalent@gohanconcepts.com with Content Writer as the subject line.

Position is on-site, at our office in Makati.


Aldrin Nepomuceno